lagolee-principal

#Website #Content #SocialMedia #Print

Liqueur La Golée

Context

La Golée is an authentic artisanal liqueur, carefully crafted in Fribourg using natural methods. In 2021, we were approached by Liqueur la Golée with a view to developing the identity of its artisanal liqueur. The aim was to design an e-commerce platform, generate compelling content and establish a solid digital strategy.

Challenge

The main challenge was to create a strong and consistent visual identity for La Golée, reflecting its artisanal and authentic character. It was essential to develop an effective digital strategy to increase the brand’s online visibility and drive sales, while retaining its unique identity and natural production methods.

Solution

To meet this challenge, we implemented a comprehensive digital strategy, including social network management to boost engagement and brand awareness. We developed an optimized e-commerce site with modern payment options such as TWINT. In parallel, we created print materials such as business cards and brochures, and produced professional product photography to enrich the brand’s visual content.

Results

Thanks to our collaboration, La Golée has seen a significant increase in its visibility and online sales.
The e-commerce site, integrated with the TWINT payment system, recorded a 23% increase in sales.
On social networks, the number of followers on Instagram increased by 40%, strengthening the brand’s online community.
In addition, we built up a bank of reusable images for social networks and the website, contributing to a coherent and attractive visual presentation of La Golée.

Our work with La Golée has demonstrated the importance of a well thought-out digital strategy and a consistent visual identity.
The results show that our efforts have helped to strengthen La Golée’s online presence, increase sales and build customer loyalty.

Conclusion